Photography reportage for the new and exclusive Dior Parfums boutique in Marbella.

On this occasion, Dior Parfums entrusted me with creating the photographs for their new and exclusive boutique in Puerto Banús. The contact came directly from their production team, with a clear objective: to construct a visual narrative that lived up to the brand’s aesthetic and aspirational universe.

To achieve this, I designed the session using optics and light as an active part of the language. I worked with prime lenses from the Canon RF series, fixed focal lengths that guarantee impeccable proportions, maximum sharpness in detail and subtle depth without distracting from the product.

The lighting was structured with professional portable systems from Profoto, seeking a diffuse, clean and precise light that would allow the space and the product to speak for themselves with volume, symmetry and graphic sobriety.

As a key part of the project, I decided to export the final collection in 4:5 format, a vertical frame that is unusual in retail spaces but strategically successful for this production. This ratio reinforced the architectural verticality, rhythm of displays, heights, shop windows, products on tables, packaging and visual hierarchy in the grid, as well as functioning natively in the contemporary digital consumption feed.

The result is not just a set of images: it is a visual discourse that behaves like a catalogue applied to space, minimalist, warm, harmonious and forceful in its intention — made with discernment, coherence and without raising its voice.